THE FUTURE HUMAN
Creatively Exploring the Beauty and Madness of AI
What is UNIKA?
UNIKA is a Creative AI studio exploring the evolving relationship between humans and AI.Through interdisciplinary collaborations, hands-on learning and strategic advisory, we think about the future with AI creatively, thoughtfully, and humanely.An idea to discuss?
What we offer
Futures Thought Studio
Consulting & Project based collaboration
AI is reshaping how we live, work and connect. It shifts behaviors, influences culture and opens new creative possibilities.I create space for dialogue and creative sparring to explore how your ideas or projects can grow within this changing landscape.With curiosity, creativity and strategic insight, I support the process of shaping your next step; spanning ideation, trend scanning, concept development and thoughtful strategic input.Available for selected freelance projects at the intersection of humans, brands, culture and emerging technologies, viewed through a future-focused lens.→ Let's start a conversation
AI storytelling
AI Visuals & Workshops
Curious whether humans can emotionally connect with AI-generated visuals?Learn how to create compelling AI Visuals using today’s leading AI tools.I teach AI Visual Storytelling at HWZ University and offer beginner-friendly, hands-on workshops for companies and creative individuals.I also create custom AI visuals tailored to your brand kit and visual identity.→ Book a customized session or ask about upcoming workshop dates→ Looking for bespoke AI-generated visuals for your brand kit? Get in touch
Co-Creations
Cross-Discipline Co-Creations
We collaborate across disciplines to create projects that reveal new ways of seeing and sensing an AI-driven world.Are you an expert from fields such as Art, Psychology, Technology, or other?Your expertise matters!Together, we craft experiences that engage both head and heart.→ Propose a collaboration
Meet Sam
Hello Human,I’m Sam - Founder, Creative strategist and Interdisciplinary explorer.Fascinated by how technology shapes our behaviors, relationships and ways of living. With UNIKA, I explore the evolving human–tech dynamic through a creative and future-focused lens.My work is grounded in experience across corporates, Co-Founding a Tech-Startup and Co-leading Artify Group where we operate in Brand & Visual communication, Tech and (AI) education.With a mix of studies in Communication, Psychology and Digital Ethics and a love for playful exploration and emerging futures, I keep questioning, creating and joyfully navigating the beauty and madness of our digital world.Want to join this intersecting ride?
Why creating together?
15+ Years in Brand, Marketing & Communication
We’ve worked with global corporations and built our own ventures. Today, we also share our knowledge at schools and universities.10+ Years in Brand & Visual Communication
At Artify, we’ve worked with over 100 brands, blending visual storytelling with strategic clarity and emotional impact.Tech Startup Founders
We built and scaled a social app in Europe — selected by Google as one of Switzerland’s top three apps in 2023.Future Lens
At the intersection of futures thinking and creative strategy, we help brands shape innovation that feels human, ethical, and forward-looking.
explore
CONVERSATION CARDS
Our 50 cards "Reflections for tomorrow" spark connection, inspire reflection, and bring a playful twist to exploring relationships in a tech-driven world.
Unika Featured in Magazine
My AI visual "Stuck in the Elevator" is part of the exhibition magazine of Museum für Kommunikation Frankfurt that reflects on the future of AI in Fashion
Webinar on Generative AI
I was invited by SheAI an educational Platform for Women to share my view on Generative AI, Ethics, Creativity and the Future of Visual Storytelling
Exhibition OpenGallery Buenos Aires
The Open Gallery exhibited three of my visuals on "Connection." June - August 2025
Digital identity
The AI visual series is accompanied a reflection about the contradictory behaviour of humans in the digital world. Being Human also means contradictions and making lots of irrational decisions.
This Weekend never happened
The AI visual series is accompanied by a reflection on increasingly “human-like” AI and the importance of physical experiences.
Ask the expert Interview series
We interviewed a lawyer, philosopher, psychologist, business ethicist and technologist to foster an open interdisciplinary dialogue about the future of AI.
AI Companion An Experiment
An experiment with an AI-Companion during the studies in Digital Ethics. The experiment is accompanied by a reflection on the question "can AI become our new friend?"
AI Magazine
In collaboration with Generative AI tools, We've created a Magazine that includes AI-generated portraits and reflections on how technology is shaping our lives.
Articles about Humans & Technology
We (ir)regularly share thoughts about AI, ethical questions and random reflections around humans and technology on Medium.
Purple & AI Colorpsychology
The purple vibe.
Ever wondered why purple is so much used when it comes to branding in the field of AI?
Unika is here. Nice to meet you!
Hello Human,What are you waiting for?Let's connect.